Women make up a greater percent of the US population than men1, yet I am always shocked when financial professionals comment about the great “niche” I serve when doing women’s financial events. LIFE (Leaders Inspiring Financial Empowerment) is dedicated to altering the financial industry, to see women “first”, not as a niche, but to serve them differently, always with the sole promise to -leave them better-.
Ultimately, LIFE with Arwen’s primary focus is to lead advisers/planners to inspire financial empowerment within the women in their communities nationwide; changing the world, one woman at a time.
Women have a heart for service and care deeply about what matters most to them, but may appear “flaky” because they’re busy sacrificing 15% of their working years (verses 1.6% for men) caring for kids and/or their ailing parents2,3. They’re so busy caring for those they love, that they often struggle to make the extra time to handle their finances appropriately. And if part of a couple, they often put themselves in the precarious position of relying too heavily on their spouse/partner, and then being sidelined or totally derailed when they are widowed4,5, divorced6 or once again single, after decades of marriage/partnership.
Additionally, when they do reach out for help, women tell me they are often spoken over or down to, or disqualified because of their lack of understanding, singleness and/or limited resources. These interactions are devastating to women getting the support they need for this important journey of their lives.
Women hold 52% of U.S. personal wealth and that number is only continuing to increase as the years move forward7.
With an estimated 30 trillion dollars of wealth being transferred in the next 30 years, and 70% of that will go to women8, LIFE with Arwen is dedicated to the leading and inspiring adviser/planners to get in front of the tidal wave -- to reach, educate and serve those millions of valuable women and their wealth!
Are you ready to seize the
opportunity to change women’s lives?
Let’s change the world, one woman at a time, by serving her better!
How, in the sea of sameness, do you differentiate yourself as a financial planner?
Research shows that there are 30 trillion dollars of untapped financial potential and 2/3 of that going to women over the next 30 years.
In working with me, you will:
About Arwen Becker
After finding myself, at 24, a divorced Zoology grad, I had no clue how to handle my finances and needed a job that could pay my mounting bills, since wildlife rehabilitation could not. Connected by a friend, I went on one job interview in March of 2000 and was offered a job. It was Randy Becker (my now husband) who hired me. Besides him, I also fell in love with the meaningful work of retirement planning and learned, from this seasoned pro, how to care for women in the area of personal finances.
After 17 years in the support and service adviser role, I began my public speaking career. I can easily recall the major trepidation I felt taking that step of faith to give a public event, where I was at the front of the room. With sweaty palms and my teacup shaking, I found the courage to get out there and serve women in my community, even amid my fear. I believed in the process and knew women needed to hear my message, so I refused to let the anxiety I felt stop me.
After I did my first women’s event, I was hooked! We are not a -women’s only- firm, we employ many great men and some of those are our advisors, BUT being -women-focused- has changed the landscape of everything we do, with the number one promise to -leave people better than we found them-…that includes YOU!